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Objective


To design a sunglass catalog that highlights all sunglasses and sunglass capabilities of Pop! Promos’ products.

Campaign Details


The sunglass catalog is a 32-page mini booklet that highlights all capabilities of sunglasses in the Pop! Promos line. Each section is categorized by product type, showcasing all add-ons for each style with a deeper dive into the capabilities. The catalog is designed to educate the salesperson and end user, showing that sunglasses can offer more than just a single color imprint.

Results


The true highlight of this piece is the message that the sunglasses in the Pop! Promos line can have endless imprint and design capabilities and are applicable to any event or giveaway.