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Objective


To overhaul Eleven Marketing’s messaging, unique selling proposition and brand identity to differentiate from market competitors.

Campaign Details


Analyzing competitors and ElevenMarketing’s target audience provided the company with the knowledge needed to pursue a major rebranding initiative that encompassed its unique messaging, selling proposition, brand identity and marketing collateral. Spanning a year from concept to implementation, the rebrand transformed Eleven Marketing’s logo into a contemporary look that incorporated the brand’s core message using a minimalistic design. Messaging was crafted to reflect the company’s mission and values, which was included in all marketing collateral.

Results


After nearly a year of critical analysis and brand development, Eleven Marketing launched its rebrand and the results to date have exceeded expectations.